Our Story

Hamish is a product guy at heart, ever practical with an eye for the design detail that defines “great” furniture over good furniture.  Eager to bring all his ideas to fruition, he took a massive leap forward.

The days of buying a lounge suite and recovering it every 10 years were gone - furniture had become fashion and our customers wanted to express themselves.  For some this meant design, for others it was colour, and increasingly, we realised our customers wanted function from their furniture.

We wanted to surprise our customers, and this meant understanding more about them. The world of furniture was ready for an upgrade - and in a smarter way!

Bringing to the market stylish new innovative furniture products – Lounge products that you flick on the reading lights, plug in your laptop to charge, wirelessly charge your phone and then push a button to relax into the position you have pre-set for your ultimate comfort - head, back and legs perfectly supported!

Fast forward 20+ years and Hamish’s dream is a reality, with thousands of happy customers across Australia and New Zealand.  From an office in his garage to offices in Brisbane and Christchurch, warehousing in Sydney, Melbourne, Brisbane, Perth, Auckland and Christchurch, and a great team of people across both countries!

We know our stuff because we continue to live and breathe furniture, we love it!  Our passion to push the boundaries in design and innovation continues which is why our furniture products remain a step ahead of the rest.